Logo & Corporate Identity Design
Your logo design may create a prospect’s first impression of your business…
Make sure you create a high-impact impression.
Your logo should not only let prospects know what you do, it should captivate them. Your tagline should further define your market niche and communicate your company’s core benefits to your target market.
A logo is not static—it must change as your company or market changes. Consider McDonald’s and AT&T. Each has updated its logo numerous times; as a result, these companies’ logos consistently reflect a current look and feel. OVO Creatives can help you build a brand from the ground up or rebrand an outdated, “tired” corporate image. Logo packages start at $2,100 and range to
over $9,000, based on numerous factors and options.
A Unique and Highly Effective Process
To create an effective illustrated logo design for your company, OVO Creatives begins with a discovery process, during which we learn about your business and discuss ideas for your identity. Rather than just taking a shot in the dark, we choose — in close collaboration with you—an agreed-upon “visual direction.” For example: Through the discovery process, we may determine that a company wants a cutting-edge logo with a progressive font style, vibrant colors and a circular symbol showing some type of motion or action. We will then identify several existing logos that the client likes. From this body of information, we will have a solid foundation upon which to design the logo that best represents our client’s business or entity.
Text-Only Logos
A LOT can be done with a text-only logo. Some of the world’s best-known brands—such as FedEx, GTE and many others—use text-only logos. Using today’s advanced graphic tools to achieve just the right combination of unique fonts, special effects and perfect sizing, we can create crisp and clean text logos that are stunning and memorable.
Illustrated Logos
An illustrated logo incorporates a hand-designed custom illustrated “logomark” (an illustrated graphic symbol/icon designed to work with your corporate name). The result is a compelling visual image for your business. Through a process of discussion, research and discovery, we design up to four logo styles, each of which may be modified numerous times until the perfect logo emerges. For customers who come to us with a clear logo concept in mind, the creative phase may be significantly shorter and a discount may apply.
Business Collaterals and More:
You’ve Got the Spark, Now Add the Sizzle
Once you have a unique and dynamic logo design, we can incorporate it into your business stationery design, add animation or provide any of the following add-on options:
Corporate stationery design
Letterhead, envelope and one or two-sided business cards. The look and feel of your stationery and collateral is an important part of making a positive brand impression on clients and prospects alike. Showing that you care about your image shows how you care about your clients.
Tagline creation
A memorable tagline secures your place in the market and in your niche and further define what you can do for your prospects.
Icon development
Product suites, Web graphics and GUI, etc.
Addition of an animated Flash logo for the Web
A well-designed logo or brand animation can be what sets you apart.
Logo design variations
Often your logo will need several different versions—one to go on colors, a 3-D version, a flat version and an embroidery version.
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